Don't misunderstand simple wording and formats with basic thinking. The reason you're staying simple isn't that you're not fully developing your idea. It's so you can get your point across quickly and easily to whoever's reading it.
With that said, let's get down and personal in order to simplify our plans.
It is essential to be clear and concise when writing. Business writing is easy to comprehend. The reader will quickly glance through your business plan. Keep the prose short for the great American novel you'll be writing in the future. These are some tips to keep in mind when you create your plan.
Simple sentences are the best for understanding. They are easier to read and fine for sentences that are short.
Beware of acronyms, jargons, and buzzwords. You may know that NIH means "not invented here" and KISS stands for "keep it simple, stupid," but don't assume that anyone else knows.